The purpose of this paper is to analyze the development of a non-competitive after-school sports program that promoted youth positive development in a Spanish town during the period that spans from 2011 to 2018. A sample of 4222 participants (2838 schoolchildren, 1071 family’s members, 261 sports leaders and coaches, and 52 PE teachers) involved in the after-school sports program were administered the annual questionnaire to evaluate the program. First, descriptive statistical analysis tests were performed. Spearman correlations analysis followed to establish relationships between studied variables. Results present a continuous improvement in the program as well as the sports facilities satisfaction, positive attitudes toward sport practice, positive stakeholders motor competence perception and educational quality. We conclude that non-competitive this after-school sports program has a higher potential to achieve better educational outcomes than in other sport competitive contexts of sports competition and increase recommended physical activity levels.